27 October 2020Insurance

MGAA hires from JLT Re to drive member engagement

The Managing General Agents’ Association (MGAA) has hired a JLT Re executive to drive its digital offering and enhance engagement with its 248 members.

Helen Ferris joins MGAA as head of communications and digital strategy.

She was previously head of communications and marketing at JLT Re, having held senior roles with NIIT Insurance Technologies and Moore Stephens Consulting.

Mike Keating, who took over as managing director of the MGAA in September, has prioritised improving engagement with the association’s existing membership base and bolstering its regional representation. He said the new role will be an integral part of achieving both of these aims as the association continues to grow.

Keating commented: “I’m really pleased to welcome Helen to the Association. With a strong background in digital marketing and communications, her skillset and knowledge is very attractive to the Association as we look for new ways to engage with our existing and future members and develop a stronger digital footprint to reflect the needs of MGAs today.”

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