Insurtech MGA Pattern plucks AccuRisk product guru for CUO post

Pattern, an insurtech MGA with parametric coverage in travel, events and leisure, plucked a product innovator from the upper ranks of AccuRisk to become its head of underwriting with a mandate to build out the product line-up for highly customized protections for a broad swathe of business.

Joyce Segall (pictured) comes to Pattern after a short stint as CEO of a key unit at AccuRisk where she had been tasked with developing products to cover gaps in coverage in specialist areas, including benefits, carjacking, maternity, surrogacy and COVID-19. Prior roles included leadership positions in accident and health at Starr Indemnity and Liability as well as AIG culminating a career in the industry dating to 1989.

Segall will now be tasked with crafting and rolling out new and enhanced insurance products and services "to assist partners in creating protections that give lasting value, customer loyalty and ancillary revenue."

Pattern co-founder and CEO Meitav Harpaz commented: “One of our core strengths is in our ability to quickly bring to market elastic and highly customized protections that fit any business need. However, the US market is so highly fragmented and complex to operate in, that embedding some of the insurance products at scale is a big cross-functional challenge. Joyce’s experience working across the entire insurance product development lifecycle is an incredible force multiplier for our team and partners and she will lead a lot of our growth opportunities in the US region and beyond.”

Segall added: “I’m very impressed with how Pattern has created easy-to-use embedded insurance capabilities and game-changing real-time parametric solutions. Pattern’s parametric technology will revolutionize coverage and adjudication, changing the landscape of operational administration for our insurance carrier partners. I look forward to building on this foundation and creating more state-of-the-art customer experiences.”

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