Aviva unveils new CEO, UK & Ireland General Insurance

Aviva has appointed a new CEO, UK & Ireland General Insurance, with immediate effect. He replaces Colm Holmes who is leaving  Aviva for an external opportunity.

Appointee Adam Winslow was most recently CEO of Aviva’s international businesses responsible for overseeing Aviva’s successful strategic divestment programme. In his new role, he will continue to report to Aviva Group CEO Amanda Blanc and be a member of Aviva’s Group Executive Committee.

Winslow has over 20 years’ experience in the general and life insurance industry, including roles at AIG and Allianz. He brings senior management experience in personal and commercial lines, across operations and broker relationships. Earlier in his career, he was director of partnerships and director of retail at Aviva, responsible for running some of Aviva’s most significant general insurance partnerships. Winslow re-joined Aviva in January 2021 and was most recently responsible for Aviva’s general insurance and life insurance businesses in continental Europe and Asia.

Commenting on the appointment, Amanda Blanc, group chief executive officer, said:
“ Aviva is a market leader in General Insurance in the UK & Ireland, with significant ambitions for growth as we transform the performance of our core businesses following the reshaping of the Group.

“Adam’s talent and capability have been amply demonstrated in his leadership of our successful programme of eight divestments over the past eight months. Having now concluded the strategic refocusing of our portfolio, I am delighted to appoint him to this pivotal role, and his next challenge in Aviva.”

Adam Winslow, CEO, UK & Ireland General Insurance, said:
“The General Insurance business in the UK and Ireland is an area of huge strength for Aviva, but also a business with exciting growth potential that I want to help realise. I’m looking forward to getting after that growth, working closely with our important broker partners, and supporting the delivery of our strategy.”

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