Aon grows data and analytics capabilities with acquisition

Re/insurance broker  Aon has acquired data and analytics capabilities for reputational risk from Pentland Analytics, a provider of advanced analytics and advisory services.

The transaction includes Pentland’s reputation crisis database, proprietary modeling algorithms and a cloud-based web app for clients.

The reputation crisis database Aon acquired is the leading global authority on the effect of sudden and unexpected events on shareholder value with data on 340 corporate events, spanning the last 40 years, across all regions of the world and all major industries, the company claimed.

For the last several years, leading businesses have identified “damage to reputation” as one of their top risks in Aon’s Global Risk Management Survey.

“In our highly volatile world, organisations are increasingly exposed to the impact crises have on reputation and shareholder value,” said Richard Waterer, global risk consulting leader for Commercial Risk Solutions at Aon.

“This acquisition builds on our previous work with Pentland to bring our clients insights and tools to better understand and prepare for the impact of reputational crises on shareholder value.”

Deborah Pretty, founder of Pentland Analytics, said: “Aon and Pentland have a shared interest in understanding reputational crises to help organisations address and mitigate related risks. This acquisition is an exciting evolution of our relationship. Under Aon’s stewardship, multinational firms around the world will continue to receive insights and analytics on share price performance following reputation crises, and advice on how to drive favourable outcomes.”

Did you get value from this story?  Sign up to our free daily newsletters and get stories like this sent straight to your inbox.